Robert J. Maxwell Howard Keel is Smoky Callaway, who made a lot of B Westerns some years ago. Now his movies are being shown on television and Smoky Callaway is everyone's hero, especially the kids who adore his wholesome character. The problem faced by two advertising people -- Fred MacMurray and Dorothy McGuire -- is that although there is a strong market demand for Smoky in the way of personal appearances and commercial endorsements, Good Ol' Smoky Callaway has disappeared into the woodwork whence he came. What can MacMurray and McGuire do? Well, what they can do is stumble upon an exact look-alike, a good-natured, cowboy in Duck Falls, Colorado, who's Zen character is interested only in the beauty of the sky and hills. He's making only $140 a month as a ranch hand and saves $130 of it. The other ten dollars "seems to slip right through muh fingers." But he can't resist two large a week for impersonating the elusive Mister Callaway so before anyone (outside the immediate circle of conspirators) know it, Stretch Barnes is in La La Land endorsing cereals and male extension products and exercisers designed to develop rock hard abs.Stretch is a little guilty about all that money though. He doesn't deserve it for impersonating someone else. So he sees a lawyer and sets up a non-breakable trust into which all his money will go except for a few grand for his ranch and, some day, his wife and lovely kiddies.Trouble is always around the corner in this sort of fairy tale. An unscrupulous rival advertising agent (Jesse White) locates Smoky Callaway in a louche dive somewhere in Latin America where he plays the guitar nightly and gets drunk daily at the El Chicolo.Smoky wastes no time getting back to where the money is. MacMurray and McGuire are frantic. They've lied to good old Stretch and told him that the real Callaway was dead -- which, for all they knew, might be the case. Now they must keep Callaway and Barnes separated while they hire a training team to get the truculent Smoky into shape, "physically, mentally, and morally." When he becomes human again, Stretch will be told the truth, replaced by Smoky, and sent back to the mountains he loves. It's a tough job. Smoky doesn't take his training regimen seriously, partly because he's got liquor stashed in the well, in hidden tree trunks, and liniment bottles -- and he's got martinis in the ink well.The team finally succeeds in drying him out but not improving his mentality. Smoky and Stretch finally meet and there is a fist fight, which Smoky loses. In a fit of pique he leaves for Latin America, and Stretch takes over the rest of the tour, making money that will mostly go to help kids who are poor and sick.A disclaimer at the end tells us that the movie was in no way meant to detract from the charitable civic efforts of real cowboy stars, whose movies were now beginning to show up and win audiences on TV. That must be a reference to guys like Roy Rogers, Gene Autry, Hopalong Cassidy, and Buster Crabbe, some of whom were much like Stretch Barnes, unpretentious and generous.It's funny, but not as funny as it might be, considering it was written, produced, and directed by Norman Frank and Melvin Panama and starred the first-rate light comedian Fred MacMurray. The situation itself was in no way original but the jokes aren't as funny as they might have been. Some ARE pretty amusing. As Smoky Callaway, Keel is drunkenly romancing a gal at the bar and mumbles to her, "You know, you remind me of a girl I knew in South America. Her name was Si, Senor." But it's all pretty light-hearted and enjoyable and is an innocent way to spend an hour and a half.

Ken Initially, I thought that "Callaway Went Thataway" was going to be a well-intentioned, cornball/hokey 1950's film. What a delight to find that the film is a charming comedy, leavened with a wickedly mordant wit. Stars Dorothy McGuire, Howard Keel and Fred MacMurray (playing against his usual good-guy, Steve Douglas - "My Three Sons" type) are all superb. Of course, the Hollywood nightclub scene, in which Howard Keel's character, cowboy Stretch Barnes, has absolutely no idea at all who the unbelievably-stunning Elizabeth Taylor and the uber-macho Clark Gable are, is uproariously funny! As previous posters have pointed out, look for such future, noteworthy television comedic actors as Hugh Beaumont (Ward Cleaver of "Leave It to Beaver"), Natalie Schaeffer (Mrs. "Lovey" Howell of "Gilligan's Island") and a remarkably then-ectomorphic John Banner (Sgt. Schultz of "Hogan's Heroes") to appear in the film. "Callaway Went Thataway" is a gem that will not fail to delight and amuse you.

blanche-2 "Callaway Went Thataway" is a slight comedy enlivened by some fine performances by Dorothy McGuire, Fred MacMurray, Howard Keel and Jesse White. As television was threatening to take over the film industry, MGM produced this send-up of the TV western hero craze. Smoky Callaway's old movies are being run on TV and are such a hit with kids that an enormous licensing potential develops for Smoky products and endorsements, plus the making of more Smoky movies. One small problem - Smoky done left the corral 10 years earlier and no one - including his agent (White) knows where he went. The ad agency partners (McGuire and MacMurray) find a lookalike, Stretch Barnes, a simple man with simple needs, and convince him to take Smoky's place, claiming that Smoky is dead. All goes well until Smoky's agent finds the real Callaway, a womanizing boozer, and brings him back.This is a fun film for baby boomers who grew up with Gabby Hayes, Roy Rogers, The Cisco Kid, The Lone Ranger, Roy Rogers etc. etc. and who used all the products that carried their hero's face: the cereals, the lunch boxes, the toys. Howard Keel is terrific in the dual role of sweet, sensitive, aw shucks ma'm Stretch and the hard-drinking slob Smoky. McGuire is lovely in her role, and MacMurray does well as her less conscience-stricken partner.MGM takes the opportunity to plug its stars - there are cameos of Esther Williams, Elizabeth Taylor, and Clark Gable, and there are lots of future TV stars as well. Besides Jesse White, there's Stan Frieberg, Natalie Schaeffer, and in an uncredited role, Hugh Beaumont. Fun viewing.

willrams This is the first time I've ever seen this 1951 comedy. When Fred MacMurray and Dorothy Malone from Hollywood find this famous Cowboy, Smokey;Howard Keel, to make TV movies and lots of money, they end up hiring a standin, Stretch; Howard Keel. Things get rough and hilarious when con men like Jesse White and his pal get involved; but all comes out well in the end. The scene that impressed me the most was how the heck they filmed the fist fight between Fred and Howard (playing two roles together); does anyone know how they do it? Remember Jesse White, the Maytag man?